To create Web Site designs to enable businesses and individuals to
take advantage of the vast platform provided by the Internet to provide an
inexpensive advertising medium that gets results. We at Parker Information
Resources will design an attractive and attention-grabbing Web Site, place
it on the World Wide Web and index it so folks looking for your products or
services can find you. Every day around the world, companies like yours
are establishing a presence on the Web. From small one-man organizations to
multinational corporations, businesses can benefit from exposure on this
rapidly emerging medium. With your own Web Site, your potential customers from across the
globe can find out about your company. Advertising on the World Wide Web costs a small
fraction of the cost of conventional advertising.
PIR maintains The
Houston Business Directory
database for our local clients.
Houston Business Directory listing-FREE!
Houston Business listing and one web page-$100.00
one time fee (using your internet provider).
Domain Name Registration Service
(www.yourcompany.com) $200-First two
years fee prepaid. (Using Our Internet Provider)
OPTIONS:
1. Domains: www.yourcompany.com
2. Sub-Domains: www.houstonbizdir.com/yourcompany
3. Standard Address: /~yourcompany
CAN INCLUDE ALL OR ANY COMBINATION OF SERVICES:
- Web Site creation and images
- Forwarding e-mail to your current e-mail account
- Hit counter
- Mall listing
- Additional web advertising
- Search engine submittals
- World Wide exposure!
- Duplication of web pages (more exposure)
- Call or E-mail for a quote.
Let Parker Information Resources do the legwork so your company can
enjoy the benefits of an attractive and attention-grabbing Web Site!
Create business leads
We bring you traffic, and we promote your business.
Our clients have enjoyed World Wide Exposure, feel free to
contact them!
Need local dial-up access? Or maybe your not sure with
whom to sign-up?
Exclusively advertise your business banner on our pages!
Inexpensive year round advertisement
We advertise our pages in our Houston Business Directory
We provide links to your web site
We can target selective markets
Need a banner or logo?
Let your banner do all the work
Give us your business information and we will contact you
with a quote.
SAVING THE CLIENT FROM HIMSELF...
The explosive growth of the Internet has created a high demand for experienced web page designers.
But the web is so new that few have experience. Many of today's so called web designers are trying
to adapt the knowledge of their previous professions to web publishing. As they try to convince
themselves, while trying to convince their customers, their words remind us of the old fashion snake oil
salesmen, "Our web designs will cure all of your business problems!" Unlike their predecessors, they
are not trying to mislead their customers. They honestly believe that their expertise is perfectly suited
to the Internet. Unfortunately, much of what they are selling can actually harm your business.
Many web designers come from advertising backgrounds. They have been trained to believe that a
picture is worth a thousand words. On the web, each square inch of uncompressed full color graphic
requires as much time to display as that same thousand words of text. Web surfers tend to make snap
decisions about whether a page has anything to offer. You can't afford to force them to wait for fancy
graphics or multimedia presentations. It's too easy for them to hit a few buttons and move on to your
competitor's web site. If you have no regard for their time, bandwidth, and access charges, they will
probably not return to your site for a second look.
Graphics are important, but they should be used to decorate your pages, not dominate them. If there is
a large graphic that you think your customers should see, display a thumbnail of the graphic that links to
the larger, more detailed graphic. Give your customers an option, forcing them to wait may force them
to leave.
Many web designers come from technical backgrounds. They live on the bleeding edge of technology,
and they are always ready to try the newest release of everything. They honestly believe that a good
web site uses all of the latest features the web has to offer. But most Internet users do not keep up
with the latest web technology. They do not have the time, expertise, or disk space to load all of the
latest software. Simply put, if an Internet user can't display your site, you have just lost a potential
customer.
Most web designers will want to demonstrate their products on their systems. They have the latest
software and high speed connections to the Internet. Just remember that a considerable portion of your
potential customer base has older software and accesses the net through slower dial up modems. Insist
on demonstrations that take these factors into consideration. If possible, find a friend who dials into the
Internet with a slower modem using software that is at least one year old. Ask the designers to give
you the web address of their demonstration and take your own look at their work under less than
perfect conditions. The end result could save you considerable time and money.
Best of luck with your new web site.
REFERENCES
Parker Information Resources
Houston, Texas
E-mail:
bparker@parkerinfo.com