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Net Presence (net dåt préz'ns) n. the state or fact of playing a significant role in enhancing the Internet. More than simply connecting to the Internet, establishing a net.presence is accomplished through activities such as publishing quality information of interest to others, establishing appropriate links between your information and other relevant items on the net, and participating in a constructive role in on-line forums such as Internet newsgroups.

How would you like to increase your business without spending a lot of money? Establish a net presence with a web site created and built by the staff at Parker Information Resources.

Sell Or Tell? Can the Web evolve into a viable forum for selling products and services? Or will it act primarily as an information resource? "I'm confident this will become another place where business happens," says Steve Painter, electronic commerce marketing manager for Digital Equipment Corp. in Marlboro, Mass. "In the last two years, we've watched the typically upward slope curve for selling electronically go almost vertical."

What works on the Web, and what doesn't? "People come to the Internet for information, so companies that post a lot about their products are going to succeed," says Bill Parker, a Houston consultancy that helps companies establish a Web presence.

Speed Feed The need for high information content, while true of all online selling, is intensified on the Web because of hypertext links that allow users to access related topics through graphical browsers like Mosaic, Netscape, and Internet Explorer--and enable "tie-in" sales. An online listing of a tax preparation software program, for example, could contain links that would allow the user to order books on tax-free investments or general financial planning.

In public appearances, Microsoft Corp. chairman and CEO Bill Gates likes to screen futuristic videos in which computers are harnessed to assist all kinds of everyday activities. But for his next speech, Gates might consider the car-buying experience of Cory Van Arsdale, a Microsoft staff attorney who recently purchased a new Volvo 850. Every phase of the sale--excepting Van Arsdale's test drive--was handled on the Internet's World Wide Web.

'Cool Thing To Do' As they would be with any new technology, companies considering selling on the Web should be wary of the hype, experts say. "A lot of people are putting up Web sites just because they can; it's the cool thing to do," says Lynn Bolger, VP of corporate media at ad agency Foote Cone &Belding (FCB) in New York. "At many sites the execution isn't very good, especially with fancy graphics that take forever to download. In the long run, the Web has to save the customer money and add value."

The Web is becoming very crowded very fast. That's because companies recognize that "the potential market is huge, given the installed base of computers," says Bolger of FCB. "But there are a lot of channels on that frequency called the Internet."

That said, a company's Web site had better be well-planned and well-executed. Because changing channels on the Web is almost as easy for potential customers as clicking the TV remote. Stay tuned.

The staff at Parker Information Resources will design an attractive and attention-grabbing Web Site, place it on the World Wide Web and index it so folks looking for your products or services can find you. Every day around the world, companies like yours are establishing a presence on the Web. For small one-man organizations to multinational corporations, businesses can benefit from exposure on this rapidly emerging medium.

Services of A Good Webhost

Here are some services offered by most hosting services. Comparison shop to find the best deals. Many hosts lean towards Microsoft technology although some of the biggest and most stable websites are hosted on Unix and Sun Sparc Stations. Unix is preferred. However most of the new website owners do host on an NT/2000/2003 environment.

Disk Storage Space for Your Website

Data Transfer between Users and Your Website

POP Emails

Active Server Pages

Frontpage Support

Frontpage Subwebs

VB Script Support

Personal CGI Bin

MS Access Database

Single Page Shop Cart

Pre-installed CGI Scripts

Pre-installed ASP Scripts

AutoResponders

Email Lists

Email Alias's

Email System

Referral Logs

Real Audio/Video

Majordomo List

Graphical Counter

Search Engine Submissions

Traffic Statistics

Name Registration

The Top Ten

<> SimpleHost.Net (this is the one we use)

http://www.simplehost.net

SIMPLEHOST.NET offers web hosting plans to fit virtually all business needs on the web. Starting at $10.00 per month you get:

Domain name mapping and maintainence included.

50 MB of space

2000 MB/Month transfer rate

10 POP3 Email accounts

10 Email Forwarding/Aliases

Unlimited (24 hrs/day) FTP to your space

Daily (Unix) or Weekly (FrontPage) statistical hit analysis

Access to raw log files

Full Custom CGI execution capability

Online disk space usage check

<> TECHSCAPE.COMMUNICATIONS

http://www.techscape.com

Techscape.Com is an award winning provider of web and application hosting products and services. Thousands of businesses in over 20 countries around the world trust their sites to us. In addition to Techscape Website hosting services, you receive Free COM/NET/ORG Domain Registration for 1 year, it only takes 2 minutes! Once you have your domain, sign up for Techscape award-winning service.

<> Cedant Hosting Solutions

http://www.cedant.com/

Offers full featured Web Hosting accounts starting at $7.95 with no setup fees, a free trial and unparalleled connectivity. Their network connection provides a bandwidth-on-demand connection with Frontier Global Center, a Tier 1 provider servicing such giants as Yahoo!, Netscape, and USA TODAY. Can now register your new domain names for $49.95 for a two year registration.

<> SpeedyWeb

http://www.speedyweb.com/

SpeedyWeb offers a wide range of hosting plans, supporting a variety of popular web technologies. With an enormous amount of free features and services that can help you make your site state of the art and can meet your needs to be competitive in this marketplace.

<> DreamHost

http://dreamhost.com/

At dreamhost.com their mission is to meet each web hosting need, at a price within everyone's reach. You can also register all domains free of charge and within 24 hours of signup.

<> FutureQuest

http://www.futurequest.net/

FutureQuest builds partnerships with the site owners, in addition to providing the ability for the site owners to maximize their success by helping them build alliances between each other. By providing true support, service, dedication, quality, honesty, and treating you as you deserve to be treated.

<> Protean Computer Information Systems Development (PCISD)

http://www.pcisd.com/

Whether you need simple hosting for a fun home-brewed web project, a reliable harbor for your own internet community, or an in-depth excursion into the world of ecommerce. They offer free 24hr support everyday to serve you.

<> Addr.com Web Hosting

http://addr.com/

Offer fantastic unbeatable prices. Your website will have a T3 connection to the Internet. You also get free submission to all major search engines, free registration with the Congress Copyright Office, free technical support, free web site statistics, so you'll know how your web site is doing and free maintenance of your web site for future updates.

<> Catalog.com

http://www.catalog.com/cc/webhost.html

Catalog.com offers web hosting plans starting at $9.95/month. Especially for those interested in ecommerce, accounts start at $14.95. Some of their excellent features include a 30-day unconditional money back guarantee, no setup fees, and Toll-Free phone support. Both Unix and NT servers are available.

Parker Information Resources
Houston, Texas
E-mail: bparker@parkerinfo.com